Privacy Policy

1. Introduction

Welcome to Embro Style (“we,” “us,” or “our”). This Privacy Policy explains how we collect, use, and protect your personal data when you visit https://embrostyle.com/ or purchase our products. By using our website, you consent to this policy.

2. Information We Collect

We collect the following data to provide our services:

A. Personal Data

  • Identifiers: Name, email, phone number.
  • Commercial Data: Order history, payment details (via PayPal, Shopify, bank transfers).
  • Shipping Address: City, state, PIN code.
  • Social Media Data: If you connect via Facebook/Twitter.

B. Automated Data

  • Cookies & Analytics: Google Analytics (to improve user experience).
  • Security Tools: Invisible reCAPTCHA (to prevent fraud).

Note: We do not knowingly collect data from children under 16 without parental consent.

3. How We Use Your Data

Purpose

Legal Basis (DPDPA 2023)

Process orders

Necessary for contract fulfillment

Send promotional emails

Consent (opt-in required)

Prevent fraud

Legal obligation

Improve website

Legitimate business interest

4. Data Sharing & Disclosure

We only share your data with:

  • Payment Gateways for transaction processing.
  • Shipping Partners for delivery.
  • Legal Authorities if required by Indian law.

We do not sell your data to third parties.

5. Data Retention

  • Order records: 5+ years (for tax compliance under Indian law).
  • Marketing data: Until you unsubscribe or withdraw consent.

6. Your Rights Under DPDPA 2023

You have the right to:

  • Access, correct, or delete your personal data.
  • Withdraw consent (e.g., unsubscribe from emails).
  • File a grievance with our Grievance Officer (see Section 10).

To exercise these rights, contact:
https://embrostyle.com/pages/contact.

7. Cookies & Tracking

We use:

  • Essential cookies (for checkout functionality).
  • Analytics cookies (Google Analytics).

8. Security Measures

  • SSL encryption for secure payments.
  • Regular security audits to protect your data.

9. Updates to This Policy

Changes will be posted here with a revised “Last Updated” date. Continued use = acceptance.

Key Compliance Notes for India

DPDPA 2023:

  • Requires consent for data processing (except for legal/contractual needs).
  • Mandates appointment of a Grievance Officer.

IT Act 2000 (Sec 43A):

  • Imposes liability for negligent data handling.

Consumer Protection Act 2019:

  • Protects against unfair trade practices.

For full legal compliance, consult an Indian data protection lawyer.